7 Ways to Increase Customer Reviews for Your Small Business
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7 Ways to Increase Customer Reviews for Your Small Business

As a small business or local business owner, you probably know you should be getting reviews from your customers. For a local or small business, online reviews are extremely important.  For one, having reviews of your products and services can have a positive effect on potential customers who are searching for a local or small…

10 Easy Ways to Promote Your Small Business On a Tight Budget
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10 Easy Ways to Promote Your Small Business On a Tight Budget

When budgets are tight, marketing and trying to promote your small business is the last expense you want to incur or increase. But before you decide to decrease your budget or cut out marketing altogether, read this. Traditional advertising methods are costly and is hard to measure.  With traditional marketing, you have no idea who…

9 Reasons to Use Email Marketing for Your Small Business
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9 Reasons to Use Email Marketing for Your Small Business

For small and local businesses just like yours, email marketing is still the most effective way to reach and engage your customers. For one thing, its inexpensive to get started, and most people read their email every day. Email also allows you to make a more personal connection with your customers. If you’re not using…

Instagram Marketing: 7 Tips to Promote Your Local Business on Instagram
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Instagram Marketing: 7 Tips to Promote Your Local Business on Instagram

From its early days as a novelty photo-sharing app, Instagram has become a  legitimate social media marketing powerhouse for both large and small or local businesses alike, regardless of product or service. It’s perfect for connecting with your audience in a visual way and for rounding out your social media marketing. Also, since the network…

3 Quick Tips for Marketing Your Local Business
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3 Quick Tips for Marketing Your Local Business

As a small business owner, you want to increase your visibility and get ahead of your competitors in your industry.  Chances are that your reality is that really getting ahead of the competition is out of reach. That doesn’t mean you should give up or not aim high, it just means that you have to…

How Local Citations Boost Your Local Business
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How Local Citations Boost Your Local Business

Local citations are a great and easy way to increase the online visibility of your local business and help you attract more customers. What is a local citation? A local citation is an online mention of your local business info including the business name, business address, and business phone number. These mentions usually are found…

Should Your Local Business Outsource Digital Marketing?
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Should Your Local Business Outsource Digital Marketing?

As a local business, it might seem that handling digital marketing on your own is the best way.  On the surface, it seems like a cost-saving idea to manage digital marketing for your local business.  The downside of this is that it is usually more restrictive and more often than not, less successful than you…